College planning is important because it empowers students in navigating an important decision for their future. The sooner a student is more prepared and informed, the better able they are to identify and apply to the best-fitting colleges. A holistic approach to planning can help students connect interests, talents, and skills to consideration of career paths as a way of identifying the right major and college list, thereby increasing the potential for graduating in four years.
With thousands of colleges and multitudes more applicants, college planning is becoming an increasingly essential task. It helps students and their families navigate through the convoluted systems effectively and can ease the stress associated with application deadlines, financial aid processes, standardized test scores, and more.